Senior Manager - New Business Development & Strategy
Honda Digital Innovation, India · Posted Oct 12
Digital services, mobility solutions, and customer experience platforms for Honda in India
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About the role
Honda Motor Co., Ltd., Japan has established a new Digital Innovation entity in India, headquartered in Bengaluru, to accelerate growth through customer intelligence, digital platforms, connected experiences, and next-generation mobility solutions, combining Honda's global scale with India's technology ecosystem. The organization builds capabilities that influence product strategy, customer growth, and new business creation across India and other high-growth markets. This role leads the design, validation, and commercialization of new business opportunities emerging from Honda's innovation initiatives and startup collaborations, working with Innovation Program Managers, startup partners, and senior leadership across the mobility ownership lifecycle including vehicle acquisition, ownership services, digital engagement, finance, insurance, and used vehicle ecosystems.
What you will do
- Develop, design, and validate customer-centric business models leveraging startup solutions, digital platforms, and strategic partnerships
- Translate business opportunities into executable business plans, revenue models, and go-to-market strategies
- Create business concepts spanning the mobility lifecycle, including vehicle acquisition, ownership services, digital engagement, finance, insurance, and used vehicle ecosystems
- Build business cases through commercial feasibility assessments, financial planning, investment analysis, and KPI design
- Continuously refine business models through customer research, PoC/pilot design, performance validation, and feedback analysis
- Collaborate with Innovation Program Managers and startup partners to evaluate and develop new business opportunities
- Drive stakeholder alignment and support strategic decision-making across senior leadership, internal executives, and affiliated business entities such as HCIL and HMSI
- Analyze market trends, customer needs, competitive landscapes, and industry developments to identify future growth opportunities
- Develop executive-level proposals and establish governance frameworks required to support business planning and execution
Skills used in this role
What the employer is looking for
- 8+ years of experience in Business Strategy, Corporate Strategy, New Business Development, Corporate Venture/Investment, Management Consulting, or related fields
- Bachelor’s degree in Business, Economics, Finance, Engineering, or a related field
- Proven experience in developing and launching new services, businesses, platforms, or business models
- Demonstrated experience leading initiatives from strategy development through execution and business validation
- Hands-on experience in business case development, revenue model design, and commercial feasibility assessment
- Experience managing cross-functional initiatives involving senior executives and multiple business functions
- Ability to structure ambiguous challenges and drive informed decision-making in uncertain environments
- Strong analytical, problem-solving, and strategic thinking capabilities
- Excellent communication, presentation, and stakeholder engagement skills
- Proven project management and stakeholder management experience
Preferred qualifications
- Experience in automotive, mobility, financial services, insurance, digital services, platform businesses, or related industries
- Experience working with startups, incubation programs, accelerators, or open innovation initiatives
- Experience in a strategy consulting environment, delivering end-to-end projects from strategy development through execution and impact assessment
- Experience in business operations, business development, or corporate planning with P&L responsibility
- Experience in customer experience design, customer engagement programs, membership models, or subscription-based businesses
- Experience in partnership strategy, alliance development, or ecosystem-based business models
- MBA or other advanced degree focused on Business, Strategy, Finance, Innovation, or Entrepreneurship
Benefits and support
- Compensation and benefits are detailed in the job posting
About Honda Digital Innovation, India
Honda Digital Innovation, India
Company websiteHonda Digital Innovation India Private Limited (HDII) is a subsidiary of Honda Motor Co., Ltd. established to build a digital platform and integrate customer touchpoints across Honda's motorcycle and automobile businesses in India. The company leverages data and digital technologies to create unique mobility ecosystems, expand customer experiences, and provide solutions for mobility-related challenges in the Indian market.
- Industry
- Automotive
- Founded
- 2026-04-10
- Location
- Kolar, Karnataka, India
- Funding stage
- Subsidiary
Funding
Subsidiary
Leadership
Toshiyuki Yanagisawa
Chief Executive Officer
Kunal Behl
Director
Ravinder Sejwal
Director
Recent coverage
Honda Cars India
Honda appoints Toshiyuki Yanagisawa as President & CEO of Honda Cars India with effect from 1st October 20262026-07-30
People Matters
Honda Cars India names Toshiyuki Yanagisawa as new CEO effective October 12026-07-30
Honda Global
Honda Motor Co. announces establishment of Honda Digital Innovation India Private Ltd.2026-05-14