Performance Marketing Specialist
Brick & Bolt · Posted Nov 6
Tech-enabled residential and commercial construction, design, and project management services
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About the role
Brick & Bolt is a managed marketplace for construction services aiming to organize and digitize the construction industry. The role focuses on performance marketing across Google, Meta, and affiliate platforms to drive user acquisition, revenue growth, and brand visibility. The specialist will plan, execute, and optimize campaigns, manage budgets, and track metrics such as ROI, CAC, and LTV.
What you will do
- Develop and execute a comprehensive performance marketing strategy to drive growth.
- Plan, launch, and optimize digital prospecting and remarketing campaigns across Google, Meta, and affiliate platforms.
- Manage budgets and bids to ensure cost efficiency and a healthy CAC.
- Identify and test new growth channels to expand reach and performance.
- Collaborate with cross-functional teams to share insights, improve funnel conversions, and optimize campaign impact.
- Create and maintain dashboards and performance reports to track key metrics (ROI, CAC, LTV, conversion rates, etc.).
- Ensure data-driven decision-making through continuous monitoring, analysis, and optimization.
Skills used in this role
What the employer is looking for
- 1–6 years of experience in managing performance marketing campaigns.
- Proven track record in lead generation and ROI-driven campaigns.
- Strong analytical skills with hands-on experience in Google Ads, Meta Ads, and affiliate marketing platforms.
- Excellent understanding of performance metrics, conversion funnels, and marketing analytics tools.
- Ability to work in a fast-paced environment and collaborate effectively with leadership and cross-functional teams.
Benefits and support
- Compensation and benefits are detailed in the job posting
About Brick & Bolt
Brick & Bolt is a tech-enabled construction company that offers end-to-end design and building services for residential and commercial projects. The company leverages advanced technology, AI-driven scheduling, and secure escrow payment mechanisms to bring transparency and predictability to the construction sector.
- Industry
- Construction
- Company size
- 750-800 employees
- Founded
- 2018
- Location
- Bengaluru, Karnataka, India
- Funding stage
- Series B
Funding
Series B · $24.1M raised
- 2025-04-03Series B$5M
- 2023-01-10Series A$10M
- 2020-08-04Series A$2.25M
- 2020-02-01Seed$1.5M
- 2019-10-01Seed$1.5M
- 2018-09-01Pre-Seed$500,000
Leadership
Jayesh Rajpurohit
Co-Founder & CEO
Arpit Rajpurohit
Co-Founder & CTO
Abhinandan Narayan
Chief Business Officer
Recent coverage
The Wire / PTI
Brick & Bolt Targets Continued 2X Growth in 2026 After Expanding Into Commercial Construction2025-12-16
HRKatha
Brick & Bolt strengthens leadership to drive Transparent, Tech-Enabled Construction with CBO appointment2025-11-19
LeadIQ News
Brick & Bolt launches its smart Cost Calculator for home construction2025-04-28