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Now on Now Go To Market Sr. Manager

ServiceNow · Posted Nov 2

Cloud-based workflow automation and artificial intelligence platform services

Hyderabad, IndiaFull-timeHybridSenior Level10+ years₹50.0L–₹80.0L yearly<25 applicants
Software DevelopmentCloud ComputingArtificial IntelligenceWorkflow AutomationSaaSPublic Company
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About the role

ServiceNow’s Now on Now program showcases how the company uses its own platform, AI capabilities, and workflows to transform its business. The team drives Customer Zero storytelling and go-to-market activation across executive briefings, strategic customer engagements, events, and field sales motions. This role leads scalable GTM execution, builds practitioner and executive communities, and develops reusable assets and insights that help customers connect ServiceNow’s internal transformation to their own priorities.

What you will do

  • Drive Now on Now GTM execution and field activation, expanding how ServiceNow’s Customer Zero story is embedded across Executive Briefing Centers (EBCs), strategic customer engagements, workshops, industry events, webinars, and other high-impact GTM motions.
  • Design and execute scalable GTM motions that increase customer engagement with Now on Now, building strong partnerships across Sales, Solution Consulting, Global Solutions, Marketing, Customer Success, and other GTM organizations.
  • Create demand for Now on Now engagements by proactively identifying opportunities where ServiceNow’s internal transformation, innovation, and business outcomes can help advance strategic customer conversations.
  • Build and activate a strong practitioner and executive community, enabling ServiceNow leaders and subject-matter experts to effectively share how ServiceNow uses its own platform, AI capabilities, and workflows to transform the business.
  • Translate ServiceNow’s Customer Zero experience into compelling customer stories, connecting our internal use of ServiceNow products and AI to customer priorities, business challenges, measurable outcomes, and strategic transformation opportunities.
  • Partner with Digital Technology and solution teams to maintain a strong understanding of the ServiceNow product portfolio and identify new Customer Zero stories as capabilities are deployed internally.
  • Orchestrate high-impact customer engagements, bringing together the right executives, practitioners, content, demonstrations, and proof points based on the customer's priorities and stage in the sales cycle.
  • Develop reusable GTM assets and enablement that allow Sales, Solution Consulting, and other field teams to more easily incorporate Now on Now into customer conversations.
  • Use engagement and customer-demand data to identify trends and opportunities, including emerging solution areas, customer priorities, practitioner demand, and opportunities to scale successful engagement patterns.
  • Track and communicate the business impact of Now on Now, developing dashboards and executive insights around engagement volume, customer demand, practitioner activation, strategic account penetration, and influenced business outcomes.
  • Continuously improve the Now on Now engagement model, removing friction, simplifying how field teams access Customer Zero expertise, and developing scalable approaches that increase the program's reach and impact.

Skills used in this role

What the employer is looking for

  • Experience: 10+ years of relevant experience, including 7+ years in go-to-market strategy, solution consulting, product marketing, sales strategy, customer engagement, or a related function within enterprise technology.
  • GTM Expertise: Demonstrated experience developing and executing programs that connect product capabilities, customer needs, and field sales motions.
  • ServiceNow Knowledge: Strong understanding of the ServiceNow platform, product portfolio, and value proposition, with the ability to connect technology capabilities to business outcomes.
  • Executive & Customer Engagement: Experience working with senior executives, customers, sales leaders, and technical practitioners, with the confidence to facilitate strategic conversations and influence across organizational boundaries.
  • Storytelling: Strong ability to translate complex technology and transformation initiatives into clear, compelling business narratives appropriate for executive and customer audiences.
  • Cross-functional Leadership: Proven ability to lead through influence and successfully orchestrate initiatives across Sales, Solution Consulting, Product, Marketing, Customer Success, and other matrixed organizations.
  • AI & Enterprise Technology: Strong understanding of enterprise AI, automation, workflow transformation, and emerging technology trends, with the ability to articulate their relevance to customer transformation.
  • Analytical Skills: Strong analytical and problem-solving capabilities with experience using engagement, customer, and business data to identify trends, prioritize opportunities, and measure program impact.
  • Communication: Exceptional written, verbal, and presentation skills, with the ability to communicate effectively with audiences ranging from practitioners to senior executives.
  • Adaptability: Comfortable operating in a fast-moving environment where priorities, technology, and customer needs evolve quickly.
  • Education: Bachelor's degree in business, marketing, technology, or a related discipline, or equivalent practical experience. MBA or advanced degree preferred.

Benefits and support

  • Compensation and benefits are detailed in the job posting

About ServiceNow

ServiceNow provides an end-to-end cloud-based platform and workflow automation solutions that help enterprises digitize and unify operations. Its platform leverages artificial intelligence and machine learning to streamline IT service management, customer service, and business processes.

Industry
Software Development
Company size
10001+ employees
Founded
2004
Location
Santa Clara, California, USA
Funding stage
Public Company

Funding

Public Company · $4.08B raised

Sequoia CapitalJMI EquityGreylockFoundation Capital
  • 2026-04-17Post IPO Debt$4.00B

Leadership

BM
Bill McDermott

Chairman and Chief Executive Officer

GM
Gina Mastantuono

President and Chief Financial Officer

AZ
Amit Zavery

President, Chief Product Officer and Chief Operating Officer

PC
Pat Casey

Chief Technology Officer and EVP, DevOps

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