Data Transformation Lead (English, Mandarin)
Google · Posted Oct 26
Search engine, cloud computing, software, hardware, and artificial intelligence services
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About the role
Google's Large Customer Sales (LCS) teams are strategic partners and industry thought leaders for leading brands and agencies, selling Google's advertising solutions across Search, YouTube, and Measurement. Data Transformation Leads help advertisers scale their use of Google measurement and attribution solutions and drive measurement maturity. In this role, you will work with LCS pods in the SEAS region to deploy measurement technologies, develop strategic measurement plans, and drive product adoption with clients.
What you will do
- Drive product utilization and advanced feature adoption across Google Analytics and Google Ads measurement solutions, supporting product specialists in solving complex attribution cases.
- Lead holistic client measurement consultation to mature conversations around advanced or full-funnel measurement.
- Align with Product and Go-To-Market teams for Fund Programs management and client agreement activation of measurement strategic value-adds.
- Activate South East Asia (SEA) strategy through deep client consultations and product rollouts, driving privacy foundations product adoption, Consent Mode activation, and first-party data (1PD) integration.
- Familiarize with and consult on App Measurement solutions such as AppsFlyer and Adjust to support client needs.
Skills used in this role
What the employer is looking for
- Bachelor's degree or equivalent practical experience.
- 3 years of experience gathering and presenting technical and financial data to promote products, services, and solutions.
- Experience working in a customer-facing role.
- Experience with measurement platforms, analytics, and attribution modeling.
- Ability to communicate in English and Mandarin fluently to engage and support China-based clients.
Preferred qualifications
- Experience with implementation/configuration of Measurement, Web Analytics or Attribution Strategy with non-last click attribution, cross-device measurement, conversion tracking, Geo-Experiments, incrementally/lift, online-to-offline measurement, offline data import.
- Experience influencing advertiser/agency decision makers.
- Experience with App attribution platforms like Appsflyer, tracking social listening platforms (e.g., Sprinklr, Traackr or CreatorIQ).
- Experience leading third-party measurement, site analytics, Customer Relationship Management (CRM), and data systems.
- Knowledge of Google measurement capabilities across ads and media platforms including Google Ads, Search Ads 360, Google Analytics.
- Knowledge of the digital ads ecosystem and privacy changes.
Benefits and support
- Compensation and benefits are detailed in the job posting
About Google
Google LLC is an American multinational technology company focusing on artificial intelligence, online advertising, search engine technology, cloud computing, computer software, quantum computing, e-commerce, and consumer electronics. As a subsidiary of Alphabet Inc., it is widely recognized for services like Google Search, YouTube, Android, and the Gemini AI ecosystem.
- Industry
- Internet
- Company size
- 180000+ employees
- Founded
- 1998-09-04
- Location
- Mountain View, California, USA
- Funding stage
- Public Company
Funding
Public Company · $25M raised
- 1999-06-07Series A$25M
Leadership
Chief Executive Officer
Senior Vice President and Chief Financial Officer
Senior Vice President and Chief Business Officer
Chief Executive Officer, Google Cloud
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