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Consumer & Shop Insights Assoc Analyst

PepsiCo · Posted Nov 6

Global food, snack, and beverage manufacturing, marketing, and distribution services

Hyderabad, IndiaFull-timeOnsiteMid Level5+ years₹15.0L–₹22.0L yearly34 applicants
Food & BeveragesConsumer Packaged GoodsSnacksManufacturingPublic Company
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About the role

The Insights Services Hub supports PepsiCo's Grains business by delivering quarterly and annual reporting, dashboards, and performance reviews using internal and external data sources. The role focuses on marketing KPI reporting, business performance analysis, and reporting process optimization and automation. This associate analyst will execute recurring and ad-hoc reporting, support stakeholder requests, and help standardize and digitize reporting processes.

What you will do

  • Execute against team charter for Reporting & Analytics for Grains
  • Execute market, portfolio, and brand level reporting of marketing KPI performance (utilizing dashboards, templated decks, and reporting tools)
  • Provide business performance explanations, incorporating considerations beyond data into the reporting
  • Explain business performance, drivers, and optimization opportunities
  • Monitor key channel, customer, competitor and emerging player performance and execute reporting at required intervals
  • Provide deep dive analysis and responses to ad-hoc follow-ups when double-click required with tables/charts/stories using relevant data
  • Support team efforts/agency interactions for some of the recurring work like AOP/JBP etc.
  • Lead/Support Analytics presentations and reporting with Categoty team
  • Support SA/Grains Business Analytics Team Leader deliver against needs articularted by Business Partners within Grains business unit to address the business questions and process requirements
  • Deliver against needs of stakeholders, requestors and end service users
  • Support processes for output adherence and delivery to agreed scope – in line with the agreed timelines, aligned templates and content management
  • Responsible for managing multiple priorities; being able to manage deadlines and deliverables
  • Monitor and act upon regular feedback inputs from deliverables end-users and Business Partners
  • Flag and monitor any business risks related to delivering the operational output (facilities, IT resources, recruitment efforts)
  • Primary executor responsible for flawless support process and structure, including knowledge management and transfer
  • Process management Due Dieligence and Data qulity assurance For retail Audit and Kantar Husehold Panel
  • Help Reporting vertical leadership develop and finetune internal COE processes (work-flow mapping, pain-points and bottlenecks management) both related to service delivery and internal center operations
  • Improve existing processes based on frequent end-user and Business Partner feedback loop
  • Support simplification, standardization, and digitalization efforts (in cooperation with global and sector stakeholders)

Skills used in this role

What the employer is looking for

  • A junior/mid-level Insight or Analytics professional with experience in a leading consumer goods company or research agencies i.e. NIQ, IPSOS,IRI.
  • 5 years+ experience
  • Education: MA in economics, sociology, math, marketing or management
  • Potential to develop leadership and influencing profile in line with Insights Leader of the future definition: Motivates action through fact-based, inspirational material; Has a track record of identifying and championing new processes for improving fact-based decision making.
  • Can synthesize multiple, disparate data sources into compelling growth strategies.
  • Formulates a strong POV and can articulate future scenarios; Is an exceptional story-teller.
  • Strong collaborator: Interested and motivated by working with others.
  • Actively creates and participates in opportunities to co-create solutions across markets; will be willing and able to embrace Responsive Ways of Working
  • Knowing the Business Cold: Can easily see how insights/research learning can improve businesses impact and frames up reporting efforts and opportunities to inform business decisions
  • Proven analytics, shopper research experience, consumer insights experience or commercial experience in a combination with strong analytical skills
  • High degree of familiarity with CPG and Food & Beverage industry data sources, including Nielsen/IRi (POS and HH panel), GlobalData, Kantar Worldpanel, etc.
  • Deep understanding of CPG industry business performance outputs and causal measures, their relationships, and how to bring business performance insights to life visually
  • Experience with Agile development methods, Tableau, Business Objects, D3 open source visualization, SQL, R and SPSS desired
  • Operational experience from business servicing sector and/or consulting experience would be a plus
  • Fluent English – obligatory

Benefits and support

  • Compensation and benefits are detailed in the job posting

About PepsiCo

PepsiCo is a global food and beverage leader with a portfolio spanning iconic brands such as Pepsi-Cola, Frito-Lay, Gatorade, Quaker, and Tropicana. The company manufactures, markets, and distributes a wide range of convenient foods and beverages enjoyed by consumers across more than 200 countries. Guided by its strategic transformation framework, PepsiCo focuses on sustainable growth, operational modernization, and portfolio innovation.

Industry
Food & Beverages
Company size
10001+ employees
Founded
1965
Location
Purchase, New York, USA
Funding stage
Public Company

Leadership

RL
Ramon Laguarta

Chairman and Chief Executive Officer

SS

Steve Schmitt

Executive Vice President and Chief Financial Officer

RK
Ram Krishnan

Chief Executive Officer, PepsiCo North America

SW
Steven Williams

Executive Vice President, Global Chief Commercial Officer and Corporate Affairs

BS

Becky Schmitt

Executive Vice President, Chief People Officer

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