Consumer & Shop Insights Assoc Analyst
PepsiCo · Posted Oct 16
Global food, snack, and beverage manufacturing, marketing, and distribution services
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About the role
PepsiCo Global Insights runs a worldwide ecosystem of shared insight, analytics and foresight expertise, with Ada as its digitized insights platform built in partnership with suppliers such as Zappi and Kantar. Its advantaged capabilities include Test & Learn tools for content, innovation and brand health testing, alongside a knowledge management portal and cloud-based community. This Hyderabad-based role supports the North America sector with creative, innovation and brand health research project management, reporting, analytics and day-to-day stakeholder servicing.
What you will do
- Work on project-based report storytelling and recommendations – provide objective, expert perspective (“so what”, “why” and “what to do” synthesis) to Sector Insights teams in North America.
- Build expertise in the ADA Creative, Innovation & BBE Tools – methodology/interpretation and answer sector and BU questions and provide analytical support as needed
- Present some report sections under the supervision of a manager to key stakeholders in the insights team + support Insights team /present the results to the cross-functional teams and business leaders where needed
- Work closely with other Insights team members to lift and shift internal best practices.
- Stakeholder Management Address routine queries of stakeholders, requestors and end service users
Skills used in this role
What the employer is looking for
- 5 - 6 years Insights experience with prior experience in creative / innovation testing / brand health tracking - preferably in a market research agency like Kantar, Ipsos or Nielsen.
- Existing research methodology knowledge, experience in giving actionable business recommendations based on learnings/synthesis of data.
- Strong communication and project management skills.
- Experience of working with global, regional and local insights professionals required
- Demonstrated skills with written communication – especially in PowerPoint and email
- Strong verbal and written communication – English
- Highly analytical, motivated and decisive with excellent project management skills.
- Proven experience of planning and conducting research projects achieving goals and objectives
- Organized: Capable of juggling multiple projects, priorities and stakeholders, ensure delivery while proactively managing trade-offs.
- Demonstrated ability to manage projects and overcome challenges
- Ability to run at least 40% - 50% of consumer research analyses alone by leveraging various available data sources
- Ability to learn new tools quickly and start working in the different ways enabled by these tools (leverage the self-serve platforms)
Benefits and support
- Compensation and benefits are detailed in the job posting
About PepsiCo
PepsiCo is a global food and beverage leader with a portfolio spanning iconic brands such as Pepsi-Cola, Frito-Lay, Gatorade, Quaker, and Tropicana. The company manufactures, markets, and distributes a wide range of convenient foods and beverages enjoyed by consumers across more than 200 countries. Guided by its strategic transformation framework, PepsiCo focuses on sustainable growth, operational modernization, and portfolio innovation.
- Industry
- Food & Beverages
- Company size
- 10001+ employees
- Founded
- 1965
- Location
- Purchase, New York, USA
- Funding stage
- Public Company
Leadership
Chairman and Chief Executive Officer
Steve Schmitt
Executive Vice President and Chief Financial Officer
Chief Executive Officer, PepsiCo North America
Executive Vice President, Global Chief Commercial Officer and Corporate Affairs
Becky Schmitt
Executive Vice President, Chief People Officer
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