Channel Marketing Manager
AMD · Posted Oct 23
High-performance processors, graphics cards, data center solutions, and AI accelerators
Get a personal compatibility score
Add a resume for personal matches
About the role
AMD's Data Center and Server marketing organization drives awareness, customer engagement, and pipeline for the company's Data Center, AI Infrastructure, Cloud, and Server portfolio. The team works closely with Sales, Product Management, OEMs, Channel Partners, ISVs, and executive leadership across enterprise infrastructure and AI ecosystems. This role owns the strategy, planning, and execution of integrated marketing programs, including demand generation, partner marketing, product and solution marketing, executive engagement, and budget management.
What you will do
- Develop and execute the annual marketing strategy and go-to-market plan for the Server and Data Center business.
- Align marketing initiatives with business objectives, revenue targets, and market growth priorities.
- Identify market opportunities, customer trends, and competitive insights to shape business strategies.
- Lead integrated marketing campaigns to generate qualified pipeline and support revenue growth.
- Execute account-based marketing (ABM), digital demand generation, content marketing, and nurture programs.
- Establish and track marketing KPIs, pipeline contribution, and ROI metrics.
- Build relationships with ISVs, cloud providers, technology alliances, and industry associations.
- Develop joint solution-led campaigns and workload-focused GTM initiatives.
- Drive ecosystem collaboration to increase solution adoption and market reach.
- Lead flagship events, executive roundtables, industry conferences, and customer engagement programs.
- Create compelling thought leadership platforms around AI, cloud, data center modernization, and enterprise innovation.
- Engage with senior business and technology decision-makers to enhance market influence.
- Develop differentiated messaging, positioning, and value propositions.
- Support new product launches and strategic announcements.
- Enable sales teams through content, training, competitive insights, and customer success stories.
- Own annual marketing budgets and investment planning.
- Measure marketing effectiveness using data-driven insights and reporting frameworks.
- Optimize investments based on performance and business outcomes.
- Work closely with Sales, Product Management, Corporate Marketing, PR, and Regional Teams.
- Lead agencies, vendors, and marketing partners to ensure flawless execution.
- Mentor team members and foster a high-performance marketing culture.
Skills used in this role
What the employer is looking for
- You are a passionate technology marketer with 10 years of experience in enterprise technology, data center, cloud, infrastructure, or AI-related industries.
- Strong leadership and stakeholder management capabilities.
- Deep understanding of enterprise IT, servers, cloud, AI, and digital transformation trends.
- Proven experience managing large-scale marketing programs and budgets.
- Excellent communication, presentation, and storytelling skills.
- A track record of driving pipeline, revenue influence, and measurable ROI.
- Strong analytical skills with the ability to convert insights into action.
Preferred qualifications
- Experience in B2B technology marketing.
- Experience in Server, Data Center, Cloud, AI Infrastructure, Enterprise IT, Storage, Networking, or Semiconductor industries.
- Proven success in demand generation, partner marketing, product marketing, and revenue-focused marketing roles.
- Experience working with OEMs, cloud service providers, distributors, channel partners, and ISVs.
- Strong understanding of enterprise workloads including AI, virtualization, cloud, analytics, databases, and high-performance computing.
- Demonstrated experience managing multimillion-dollar marketing budgets and delivering measurable business results.
- Experience engaging with C-level executives and enterprise decision-makers.
- MBA or equivalent business qualification preferred.
- Experience leading regional or country-level marketing organizations is highly desirable.
Benefits and support
- Compensation and benefits are detailed in the job posting
About AMD
AMD is a global semiconductor company that designs high-performance central processing units (CPUs), graphics processing units (GPUs), and adaptive processors for data centers, personal computers, gaming consoles, and embedded systems. The company specializes in advanced computing solutions and AI accelerators, positioning itself as a major leader in modern high-performance and artificial intelligence hardware. Through strategic developments and acquisitions, AMD continues to expand its ecosystem across cloud infrastructure, enterprise computing, and physical AI.
- Industry
- Semiconductors
- Company size
- 31000 employees
- Founded
- 1969-05-01
- Location
- Santa Clara, California, USA
- Funding stage
- Public Company
Funding
Public Company
- 2007-11-16Post Ipo
Leadership
Chair and Chief Executive Officer
Executive Vice President, Chief Financial Officer and Treasurer
Executive Vice President and Chief Technology Officer
Executive Vice President and Chief Commercial Officer
Executive Vice President and General Manager, Data Center Solutions Business Group
Recent coverage
AMD Newsroom
Meet the Next AMD Ryzen™ AI Halo Developer Platform2026-10-12
TweakTown
AMD Focuses on Agentic AI and Forecasts Strong Data Center Expansion Through 20302026-10-14
GuruFocus
Advanced Micro Devices Prepares for Q3 2026 Earnings Amid High Data Center Demand2026-10-20