Growth Management- User Growth I Exp- 6- 10 Years
paytm · Posted Nov 4
Mobile payments, digital wallets, banking solutions, and financial services
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About the role
Paytm is a leading Indian mobile payments and financial services company, building technologies for payments and commerce. The Central Growth team drives monetization outcomes across the Paytm consumer app, focusing on ARPU, engagement, and category adoption. This role will own growth and monetization levers, collaborating with Product, Data Science, Marketing, and Ops to identify high-ROI opportunities and improve conversion.
What you will do
- Own app monetization outcomes (ARPU + engagement)
- Drive consumer monetization KPIs: ARPU uplift, conversion to paid/monetized actions, repeat usage, category adoption, and engagement depth
- Identify growth pockets across categories (e.g., RU, bill pay, commerce, travel, financial products) and scale what works.
- Traffic strategy & allocation (maximize ROI)
- Build a traffic allocation strategy across app surfaces and journeys to maximize incremental ARPU and engagement
- Partner with DS/Product to create routing/next-best-action models and run continuous optimization via experiments
- Manage trade-offs across categories (where to push, when to hold, and how to protect user experience).
- Monetization-led cross-sell (embed in discovery journeys)
- Scale new cross-sell avenues by embedding monetization hooks in high-frequency moments
- Improve funnel steps: message clarity, eligibility communication, UX friction reduction, and conversion rates.
- Experimentation engine & growth ops
- Run structured experimentation: hypothesis → design → launch → measurement → iteration
- Establish SOPs for offer creation, approvals, tracking, rollout readiness, and post-mortems
- Build dashboards for growth and monetization performance; own weekly business reviews and root-cause analyses.
- Portfolio lever: Referral & network growth (subset)
- Drive select referral programs as a lever for incremental acquisition and retention, with clear ROI/quality guardrails.
Skills used in this role
What the employer is looking for
- 6 – 10 years of experience in growth, product growth, monetization, category P&L, strategy & ops, or growth marketing.
- Strong grasp of unit economics (ROI, burn, CAC/CPA, payback), funnels, and cohort-based retention.
- Proven ability to scale programs through experimentation and cross-functional execution.
- Excellent stakeholder management and communication—can influence Product/Finance/DS with data and clarity.
Preferred qualifications
- Experience in fintech/payments/consumer internet or app-led monetization ecosystems
- Familiarity with segmentation/personalization models and lifecycle channels (push/WhatsApp/in-app)
- Strong comfort with dashboards, metrics definitions, and experiment readouts.
Benefits and support
- Compensation and benefits are detailed in the job posting
About paytm
Paytm is India's leading financial services company offering full-stack payment solutions, digital wallets, QR codes, and financial services to consumers and merchants. The platform provides comprehensive digital inclusion via UPI payments, banking services distribution, merchant devices, and lending solutions. Operating under its parent firm One97 Communications, Paytm has scaled its operations into a robust profitability-driven ecosystem.
- Industry
- FinTech
- Company size
- 10001+ employees
- Founded
- 2010
- Location
- Noida, Uttar Pradesh, India
- Funding stage
- Public Company
Funding
Public Company · $4.91B raised
- 2023-08-28Late Stage$246.34M
- 2020-11-20Angel$1.26M
- 2019-12-06Series H$673M
- 2018-08-27Series G$300M
Leadership
Founder & Chief Executive Officer
Chief Technology Officer
Recent coverage
CXO Digital Pulse
Paytm Reports ₹225 Crore Quarterly Profit as Revenue and Payment Margins Expand2026-10-27
Investing.com
Earnings call transcript: Paytm posts revenue beat in Q2 2026, shares slip 3%2026-10-27
Indian Television
Paytm profit jumps to Rs 225 crore as revenue rises 28 per cent2026-10-26
TradingView
Paytm Q2 Profit Surges Tenfold As EBITDA Hits Record Rs 270 Cr2026-10-27