Associate Creative Lead
Ather Energy · Posted Sep 18
Electric scooters, battery packs, connected software, and charging infrastructure services
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About the role
The Creative, Marketing team at Ather is responsible for building Ather's creative, design, and communication prowess for scale with zero compromise on the brand values, crafting and consolidating creative teams, scaling communication, and building external partnerships. The role is for a creative leader who can scale up marketing and business communications while staying true to the organization's values, including delivering a delightful user experience, clean and premium imagery, and being purposeful yet non-pushy. It involves leading breakthrough creativity across regional communications, managing internal design, copy, and content teams, and partnering with Brand, P.R., Sales, and external agencies on mid-to-large campaigns.
What you will do
- Build and mentor internal design, copy, and content teams to support business and marketing objectives.
- Deliver quick, effective communication, design, and content solutions for business briefs and problems.
- Conceptualize, own, and lead the creative vision of mid-to-large campaigns end-to-end across various mediums.
- Collaborate and build strong relationships with external creative agencies to deliver marketing objectives.
- Work with cross-functional teams in a matrix style to support diverse business requirements.
- Partner closely with Brand, P.R., and Sales teams on quarterly and annual strategic planning.
- Set up relevant systems and processes to scale up communication workflows efficiently.
- Ensure the application of breakthrough creativity while keeping the logo small.
Skills used in this role
What the employer is looking for
- 8-15 years of experience leading copy, design, content, or business communications teams.
- Strategic thinking for motherbrand and product advertising anchored in business and brand context.
- Advanced capability to understand brief objectives, conceptualize ideas, align stakeholders, and drive end-to-end execution.
- High standards of craft execution and creativity in brand storytelling across copy, design, and filmmaking.
- Profound consumer understanding to translate user insights into breakthrough creative solutions.
Preferred qualifications
- Professional training in writing, communication design, and/or visual communication is preferred (Educational qualifications do not matter if exceptional design sensibilities, creative thinking, and excellent communication skills are demonstrated).
- Experience in regional campaign execution and hyper-local content building.
- Ability to navigate and execute deliverables within a matrix cross-functional organizational structure.
- Skill in building, structuring, and scaling dedicated creative sub-teams (design, copy, and content).
- Competency in establishing and optimizing operational systems and creative processes for scale.
Benefits and support
- Equal opportunity employer with a diverse, inclusive, and equitable workplace that reflects a wide range of identities, experiences, and perspectives.
About Ather Energy
Ather Energy is an Indian electric vehicle manufacturer specializing in the design, development, and production of smart electric scooters, battery packs, and charging infrastructure. Operating on a vertically integrated, software-defined business model, the company delivers connected urban mobility solutions across India. Key offerings include the popular Ather 450 series and the family-focused Ather Rizta.
- Industry
- Automotive
- Company size
- 1982 employees
- Founded
- 2013-10-21
- Location
- Bengaluru, Karnataka, India
- Funding stage
- Public Company
Funding
Public Company · $635M raised
- 2026-07-21Post IPO$135M
- 2022-09-01Series E$128M
- 2021-05-01Series D$35M
Leadership
Co-Founder & CEO
Co-Founder & CTO
Recent coverage
StartupLanes
Ather Energy Shares Surge 130% in 2026, Outperforming Global EV Peers2026-09-21
AutoPunditz
Nearly 59% of Ather's Lifetime Sales Came Since 20252026-09-30
Sahi Markets
Ather Energy to Hold Analyst and Investor Meetings Starting September 1-22026-08-21