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Area Sales Manager

Mahindra Group · Posted Oct 6

Automotive, farm equipment, information technology, financial services, and hospitality services

Hyderabad, Hyderabad, INFull-timeOnsiteMid Level3–8 years₹10.0L–₹16.0L yearly100+ applicants
ConglomerateAutomotiveFarm EquipmentInformation TechnologyFinancial ServicesPublic Company
Full time

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About the role

The role sits within Mahindra Group's automotive retail sales function in Hyderabad and focuses on managing the enquiry-to-retail funnel for vehicle sales. It covers retail sales execution, test drive quality, booking accuracy, dealer working capital, and adoption of digital conversion tools. The Area Sales Manager also manages manpower productivity, dealer relationships, and market activations to improve conversion ratios.

What you will do

  • Retail Sales - Manage E-T-B-R (Enquiry, Test Drive, Booking, Retail.
  • Plan and execute activations for enquiry generation.
  • Ensure quality and quantity of test drive (from all enquiry sources.
  • Ensure accuracy and authenticity of booking data.
  • Achieve retail as per targets, VDN (Vehicle delivery note) vs Retail ratio.
  • Focus on processes to improve conversion ratio (CVR.
  • Ensure accuracy and authenticity of DMS data.
  • Plan for sales for 'N' Month.
  • Manpower Productivity - Identify training needs and ensure effectiveness.
  • Motivate and retain manpower by rewards and incentives.
  • Ensure Adherence to Sales story.
  • Digital Conversion - Ensure adoption of digital tools :Test Drive anytime anywhere (TDAA), Personal voice assistant (PVA), Bring Showroom Home (BSH), Virtual Reality (VR) and Tablets to maximise CVR.
  • Ensure adequacy and quality of Digital engagement managers.
  • Dealer working capital rotation.
  • Ageing of stock- Ensure dealer market outstanding reduction, Aging stock liquidation, forecasting for N+1 month
  • Plan and execute activations for enquiry generation

Skills used in this role

Sales PlanningDealer Relationship ManagementManpower ManagementCredit ManagementWorking Capital ManagementMarket IntelligenceOrder ManagementConsultative SellingTerritory Coverage OptimizationProduct Knowledge - Hybrid VehicleDMSTDAAPVABSHVRTablets

What the employer is looking for

  • Education Qualification MBA; Post Graduate Dip in Mgmt
  • General Experience Core Automotive Sales/ FMCG sales,Experience of 3- 8 years

Preferred qualifications

  • Preferred Industries Consumer FMCG / Food Automotive Industry

Benefits and support

  • Compensation and benefits are detailed in the job posting

About Mahindra Group

The Mahindra Group is a multinational conglomerate federation of companies with a presence across more than 20 industries globally. The group holds leadership positions in utility vehicles, farm equipment, information technology, and financial services. Driven by its core purpose to enable people to Rise, Mahindra operates across over 100 countries.

Industry
Conglomerate
Company size
327000+ employees
Founded
1945-10-02
Location
Mumbai, Maharashtra, India
Funding stage
Public Company
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