Senior Marketing Associate
Dentsu · Posted Nov 6
Integrated advertising, marketing, media, and business transformation services
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About the role
The role supports the marketing team manager with presentation and content creation and helps execute and deliver the relevant marketing strategy. It involves planning and implementing marketing communication campaigns across the full marketing mix, writing copy for collateral such as brochures, emails and websites, and monitoring campaign spend and performance. The position also includes competitor analysis and reporting on pricing, presentation and promotion.
What you will do
- Plans, develops and implements effective marketing communication campaigns
- Uses the full marketing mix for the company’s marketing communications
- Writes copy for all marketing collateral, including brochures, letters, emails and websites
- Understands the product and customer profile and develops thorough specs for each
- Monitors ongoing campaign spend against the budget, keeps accurate records and highlighting where variances occur
- Undertakes detailed ongoing analysis of marketing campaigns to ensure targets and outcomes are understood and met
- Assists in the production of ongoing competitor analysis and reporting, with particular reference to pricing, presentation and promotion
Skills used in this role
Benefits and support
- Compensation and benefits are detailed in the job posting
About Dentsu
Dentsu Group Inc. is an integrated growth and transformation partner to the world's leading organizations, delivering comprehensive media, customer experience management (CXM), and creative services. Operating globally across approximately 120 countries, the agency combines deep human insights, creative innovation, and advanced data technologies to accelerate business growth. Headquartered in Tokyo, Japan, Dentsu has a rich heritage of shaping the advertising and marketing industry since 1901.
- Industry
- Advertising
- Company size
- 67000+ employees
- Founded
- 1901-07-01
- Location
- Tokyo, Japan
- Funding stage
- Public Company
Funding
Public Company
- 2022-03-29Post Ipo
Leadership
Takeshi Sano
Representative Executive Officer, President & Global CEO
Yoshimasa Watahiki
Representative Executive Officer, EVP & Global Chief Corporate Affairs Officer
Shigeki Endo
Executive Officer & Global CFO
Beth Ann Kaminkow
CEO, Dentsu Americas & Chief Global Client Officer
Yuichi Toyoda
CEO, Dentsu APAC
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