Senior Business Analyst
Dentsu (Sokrati) · Posted Oct 30
Data-driven digital marketing, performance media, and analytics services
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About the role
This role sits within Sokrati, dentsu's performance marketing brand based in Pune, and supports the planning, reviewing and optimisation of Paid Search campaigns. The team handles reporting and management of client accounts and campaign performance data. The role focuses on day-to-day campaign execution, data analysis, campaign reporting, pacing, QA and trafficking.
What you will do
- Focuses on day-to-day execution
- Proactively reviews and manages client data to ensure optimal performance on all campaigns
- Tracks and reports on campaign results, gathers data analysis and participates in weekly calls
- Generates campaign reports and is responsible for pacing, QA and trafficking
- Provides initial insights on campaign trends to executives and planners
Skills used in this role
Benefits and support
- Compensation and benefits are detailed in the job posting
About Dentsu (Sokrati)
Sokrati (now operating under Merkle Sokrati as part of Dentsu) is a data-driven performance marketing and analytics agency based in India. Founded in 2009 by ex-Amazonians, the company specializes in digital media, search and performance marketing, CRM strategies, and user experience optimization. It was acquired by Dentsu in 2017 to anchor the launch of the Merkle brand in the Asia-Pacific region.
- Industry
- Digital Marketing
- Company size
- 500-1000 employees
- Founded
- 2009
- Location
- Pune, India
- Funding stage
- Acquired
Funding
Acquired · $4.58M raised
- 2011-01-01Series A$4.58M
Leadership
CEO, Dentsu CXM India & Merkle Sokrati
Recent coverage
Dentsu India
Sokrati & VWO Join Forces to Enhance Digital Experience Optimization for Leading Clients2024-11-04