Content Writer
dentsuaegis.wd3 · Posted Oct 26
Global marketing, media planning, digital communications, and business transformation services
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About the role
Dentsu Creative, the creative agency arm of Dentsu, is hiring a Content Writer for its Gurugram office to produce work for brands across digital platforms. The role sits within a fast-paced agency creative team focused on social media, digital campaigns, websites, blogs, and marketing collaterals. The writer will develop campaign copy, captions, taglines, and headlines, collaborating with designers and art directors, with a requirement for B2B experience.
What you will do
- Create engaging, original, and high-quality content for social media, digital campaigns, websites, blogs, and other marketing collaterals.
- Develop creative copies, captions, taglines, headlines, and campaign messaging aligned with brand tone and communication objectives.
- Collaborate with designers, art directors, and creative teams to develop impactful campaign ideas and storytelling.
- Adapt writing styles and tones to suit different brands, audiences, and digital platforms.
- Research industry trends, audience insights, and brand requirements to develop relevant and engaging content.
- Proofread and edit content to ensure accuracy, consistency, clarity, and grammatical correctness.
- Work on multiple projects simultaneously while meeting deadlines in a fast-paced agency environment.
- Stay updated on social media trends, digital culture, and emerging content formats.
Skills used in this role
What the employer is looking for
- 3+ years of experience in content writing, copywriting, or a similar creative role.
- A strong writing portfolio showcasing creativity, versatility, and storytelling skills.
- Excellent written communication, grammar, and editing skills.
- Understanding of social media platforms, digital content formats, and audience engagement.
- Ability to write crisp, engaging, and impactful copy for different brands and communication needs.
- Strong research skills and attention to detail.
- A creative mindset with the ability to think beyond the obvious and bring fresh ideas to the table.
- Ability to collaborate effectively with cross-functional teams in a dynamic agency environment.
Preferred qualifications
- Previous experience working in an advertising, digital, or creative agency.
- Familiarity with SEO writing and digital marketing content.
- Understanding of brand strategy, campaign development, and creative storytelling.
- Basic knowledge of AI-assisted writing tools and content optimisation.
Benefits and support
- Compensation and benefits are detailed in the job posting
About dentsuaegis.wd3
Dentsu is a global integrated growth and transformation partner that helps brands navigate disruption and drive sustainable business growth through deep audience insights, modern creativity, media, and technology. Operating across approximately 120 countries, the network unites specialized agencies to deliver transformative progress in marketing, data, and commerce. The company previously operated as Dentsu Aegis Network before unifying its global branding under Dentsu.
- Industry
- Advertising
- Company size
- 67000+ employees
- Founded
- 1901
- Location
- Tokyo, Japan
- Funding stage
- Public Company
Leadership
Takeshi Sano
Representative Executive Officer, President & Global CEO
Shigeki Endo
Executive Officer, Global CFO
Yoshimasa Watahiki
Representative Executive Officer, EVP, Global Chief Corporate Affairs Officer
Shirli Zelcer
Chief Data & Technology Officer
Alex Bedier
Global Chief Information Officer
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