
Copywriter (Social, Brand, Experience, Content)
Dentsu Creative · Posted Sep 21
Global creative network delivering branding, advertising, content marketing, and modern creativity services
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About the role
This role sits within Dentsu Creative and is focused on supporting the conceptualizing and realizing of ideas through a comprehensive use of language and the written word. The copywriter thinks holistically about how an idea comes to life through all creative channels of a consumer experience, developing language and copy in both short and long form to establish the tonality of ideas alongside senior team members and management. The role works on narratives, scripts, storyboards and treatments for social, brand and experience work, contributing to pitches and collaborating with Art Directors under the direction of the creative director in Bangalore.
What you will do
- Drafts narratives, scripts and storyboards, annotations and treatments
- Expresses ideas with clarity; on brand; on message and targeted to audience
- Presents ideas to the internal team
- Comprehends and understands brand continuity, brand guidelines and brand positioning
- Creatively supports the effective use of technology and its applications to solve business problems
- Contributes work to pitches
- Drives, defines and feeds back on: quality of briefs, regular reviews, feedback channels, creative quality and collaboration
- Proactively identifies opportunities for creative work to be performed for clients, with guidance from seniors and directors
- Supports the execution of creative concepts together with Art Director at the direction of the creative director
Skills used in this role
What the employer is looking for
- Support conceptualizing and realizing ideas through a comprehensive use of language and the written word
- Ability to think in a holistic way about how an idea comes to life through all creative channels of a consumer experience
- Develops language and copy in short form and long form to establish the tonality of ideas alongside senior team members and management
Benefits and support
- Compensation and benefits are detailed in the job posting
About Dentsu Creative
Dentsu Creative is a global creative network that transforms brands and businesses through the power of modern and transformative creativity. Launched by Dentsu to unify its creative output, the agency brings together thousands of experts globally to deliver integrated solutions that shape culture and invent the future. It operates as a core brand division of the multinational Dentsu Group.
- Industry
- Advertising
- Company size
- 5000-10000 employees
- Founded
- 2022
- Location
- New York, United States
- Funding stage
- Public Company
Funding
Public Company
Leadership
Takeshi Sano
Global CEO, Dentsu Group
Yasuharu Sasaki
Global Chief Creative Officer
John Mescall
Global Chief Creative Partner
Patricia McDonald
Global Chief Strategy Officer
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