Associate Director- Account Management
dentsuaegis.wd3 · Posted Sep 18
Global marketing, media planning, digital communications, and business transformation services
Get a personal compatibility score
Add a resume for personal matches
About the role
The Associate Director - Account Management sits within Dentsu X in Mumbai, leading strategic client relationships and driving digital-first media thinking across integrated media solutions. The role owns client leadership, digital media strategy and planning, performance management and analytics, account growth, and team leadership, working across Search, Social, Display, Video, Programmatic and Commerce Media. It serves as the senior client partner ensuring media recommendations deliver measurable business impact.
What you will do
- Act as the senior client partner and primary point of contact for assigned accounts, building trusted, long-term relationships.
- Understand client business objectives, category dynamics, consumer behaviour, and competitive landscape to translate briefs into effective media strategies.
- Lead strategic conversations with clients and proactively bring insights, opportunities, and recommendations to the table.
- Develop and present annual media strategies, integrated plans, QBRs, WIPs, performance reviews, and strategic recommendations.
- Ensure media recommendations are aligned with brand objectives as well as measurable business outcomes.
- Lead the development and execution of digital-first media strategies and plans, with 90%+ digital focus.
- Oversee planning across Search, Social, Display, Video, Programmatic, E-commerce/Commerce Media, Influencer, and emerging digital platforms.
- Partner with performance, biddable, programmatic, ad operations, and planning teams to ensure effective campaign implementation.
- Ensure media plans are informed by audience insights, platform intelligence, historical performance, category benchmarks, competitive activity, and consumer trends.
- Drive effective channel roles, audience strategies, investment allocation, and media phasing across campaigns.
- Own the overall performance narrative across campaigns, including pacing, delivery, reach, engagement, conversions, efficiency, and other agreed KPIs.
- Work closely with analytics and performance teams to identify optimisation opportunities and translate data into actionable business insights.
- Lead post-campaign analysis and performance presentations, clearly articulating:
- What happened
- Why it happened
- Key learnings
- Optimisation opportunities
- Recommendations for future investment
- Evaluate platform and campaign trends to support budget reallocation and ongoing optimisation.
- Connect media metrics with broader brand and business outcomes wherever measurement frameworks allow.
- Connect media metrics with broader brand and business outcomes wherever measurement frameworks allow.
- Identify opportunities to grow existing accounts through cross-selling and upselling across areas such as commerce media, influencer, programmatic, data/analytics, technology, and creative solutions.
- Develop proactive proposals and strategic solutions in response to evolving client needs.
- Contribute to account planning, revenue growth, retention, and overall commercial performance.
- Build strong relationships with senior client stakeholders and identify opportunities for deeper agency engagement.
- Lead, mentor, and develop account management and planning teams, providing clarity on priorities, ownership, timelines, and quality standards.
- Foster a collaborative culture across account management, media planning, performance, programmatic, analytics, creative, production, and technology teams.
- Drive operational excellence across the complete campaign lifecycle — from briefing and planning through approvals, execution, reporting, and optimisation.
- Ensure teams are proactive, accountable, and solution-oriented in their approach to client servicing.
- Support capability development and knowledge sharing across the wider team.
- Maintain strong relationships with key platforms, publishers, technology partners, and ad-tech ecosystems.
- Stay current on developments across Google, Meta, Amazon, DV360, programmatic, commerce media, measurement, mar-tech, and emerging digital platforms.
- Leverage platform insights, beta opportunities, innovation programs, and partner capabilities to create differentiated solutions for clients.
- Represent the agency at relevant industry forums, partner events, workshops, and knowledge-sharing sessions.
Skills used in this role
What the employer is looking for
- Experience in a media agency environment, with strong expertise in digital media and performance-led marketing.
- The role will be responsible for leading strategic client relationships, driving digital-first media thinking, overseeing integrated media solutions, and delivering business impact for clients.
- The ideal candidate will combine strong account leadership and commercial acumen with a deep understanding of digital media, platforms, measurement, consumer behaviour, and agency operations.
Benefits and support
- Compensation and benefits are detailed in the job posting
About dentsuaegis.wd3
Dentsu is a global integrated growth and transformation partner that helps brands navigate disruption and drive sustainable business growth through deep audience insights, modern creativity, media, and technology. Operating across approximately 120 countries, the network unites specialized agencies to deliver transformative progress in marketing, data, and commerce. The company previously operated as Dentsu Aegis Network before unifying its global branding under Dentsu.
- Industry
- Advertising
- Company size
- 67000+ employees
- Founded
- 1901
- Location
- Tokyo, Japan
- Funding stage
- Public Company
Leadership
Takeshi Sano
Representative Executive Officer, President & Global CEO
Shigeki Endo
Executive Officer, Global CFO
Yoshimasa Watahiki
Representative Executive Officer, EVP, Global Chief Corporate Affairs Officer
Shirli Zelcer
Chief Data & Technology Officer
Alex Bedier
Global Chief Information Officer
Recent coverage
Dentsu Newsroom
Dentsu Group Announces Leadership and Management Team Updates2026-03-27
Dentsu Newsroom
Workday Partners with Dentsu to Deliver Data-Driven Global Insights2026-02-15
Branding in Asia
Dentsu Creative Expands Operations with New Strategic Client Wins2026-07-06