Creative Data Strategist (Associate Managing Consultant(-1
Mastercard · Posted Oct 19
Global technology company connecting consumers, financial institutions, merchants, and businesses through secure payment processing and digital commerce solutions
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About the role
The Services team at Mastercard provides consulting, marketing, loyalty and analytics to financial institutions and merchants globally, and the Advisors Creative Desk sits within it as a full-service creative and advertising capability spanning brand positioning and strategy through creative development, campaigns and content. The Creative Data Strategist turns data, research and customer intelligence into insights that shape creative strategy. Partnering with regional ACD Strategy teams worldwide, the role delivers data-driven analysis, audience intelligence and market insights across a broad range of client engagements.
What you will do
- Gather, interpret, and synthesize quantitative and qualitative data, leveraging consumer and audience intelligence platforms to uncover actionable insights and strategic opportunities.
- Translate data, research, and audience intelligence into clear strategic recommendations and creative opportunities.
- Support the development of strategic briefs, audience strategies, customer engagement approaches, and campaign recommendations.
- Identify emerging trends, shifting consumer behaviors, and evolving customer needs to inform strategic and creative development.
- Present insights, findings, and recommendations to internal teams and clients in a clear, compelling, and actionable manner.
- Explore emerging tools, methodologies, and data sources to enhance ACD's strategic capabilities and insight development.
- Contribute to thought leadership, knowledge sharing, and best practices across the broader organization.
Skills used in this role
What the employer is looking for
- 8+ years of experience in data strategy, consumer insights, or marketing analytics roles within advertising agencies, preferably full-service network agencies.
- Proven ability to translate data, research, and customer insights into strategic recommendations, creative opportunities, and measurable business outcomes.
- Strong understanding of brand, marketing, communications, customer, and campaign effectiveness frameworks.
- Experience working closely with strategy, creative, and client teams to develop insight-led campaigns, experiences, and engagement programs.
- Ability to synthesize complex quantitative and qualitative data into clear, actionable, and compelling narratives.
- Strong storytelling and presentation skills, with the ability to communicate insights effectively to both technical and non-technical audiences.
- Experience using consumer and audience intelligence platforms such as YouGov, GWI, TGI, or similar tools to uncover customer, category, and market insights.
- Proficiency in data visualization and analytics platforms such as Power BI, Tableau, Looker, or equivalent tools.
- Familiarity with digital, social, CRM, customer, and campaign measurement frameworks, methodologies, and analytics tools.
- Knowledge of AI-powered analytics, audience intelligence, and emerging data capabilities is a plus.
- Strong stakeholder management, collaboration, and consulting skills.
- Demonstrated ability to manage multiple projects and priorities in a fast-paced environment.
- Professional proficiency in English is required
- Bachelor's degree required; postgraduate qualifications in data, analytics, mathematics, statistics, or related disciplines are a plus.
- Open to occasional travel as required.
Benefits and support
- Compensation and benefits are detailed in the job posting
About Mastercard
Mastercard is a global technology company in the payments industry that connects consumers, financial institutions, merchants, governments, and businesses worldwide. It operates a fast and secure payment processing network that spans more than 200 countries and territories. Through innovative products and solutions in credit, debit, digital assets, and security, Mastercard makes commerce safer, simpler, and more accessible.
- Industry
- Payments
- Company size
- 10001+ employees
- Founded
- 1966
- Location
- Purchase, New York, USA
- Funding stage
- Public Company
Funding
Public Company · $115M raised
Leadership
Chief Executive Officer
Chief Business Officer
President & Chief Technology Officer
Chief People Officer
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