B2B Marketing Lead, India
OpenAI · Posted Sep 27
Artificial intelligence research, generative models, and advanced machine learning deployment
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About the role
OpenAI is an AI research and deployment company working to ensure that general-purpose artificial intelligence benefits all of humanity, deploying its models safely through its products. This role leads OpenAI's enterprise and B2B marketing strategy in India, shaping and executing integrated marketing initiatives that support enterprise adoption, partner-led growth, startups, and developer-adjacent business audiences. The position works closely with India GTM, Partnerships, Product Marketing, Comms, and Global Affairs to translate global strategy and narratives into locally effective execution in India.
What you will do
- Lead the development and execution of India B2B marketing strategy, aligned with global priorities and India GTM objectives.
- Drive full-funnel B2B marketing programs across field marketing, content, customer marketing, events, executive engagement, and partner marketing.
- Partner closely with India GTM, Partnerships, Product Marketing, Comms, and Global Affairs to deliver integrated programs that support enterprise adoption and pipeline growth.
- Translate global B2B narratives and launches into India-relevant, market-specific execution across enterprise, startup, developer, and partner motions.
- Establish strong India marketing operating rhythms, including planning cycles, agency management, budget oversight, performance measurement, and reporting.
- Act as the India voice for B2B marketing, bringing market insight, customer perspective, trust signals, and local nuance into global strategy discussions.
- Build and scale foundational B2B marketing capabilities in India, with an eye toward future team growth and specialization.
Skills used in this role
What the employer is looking for
- 10+ years of experience in B2B or integrated marketing, ideally within technology, platforms, or high-growth environments.
- Proven track record of building and executing B2B marketing programs that support enterprise or partner-led GTM motions in India and/or similarly complex markets.
- Strong understanding of India enterprise buying dynamics, including the role of trust, regulation, partners, SI ecosystems, and local proof points.
- Demonstrated ability to operate at both strategic and executional levels in fast-moving, ambiguous environments.
- Experience working closely with Sales, GTM, Partnerships, Product Marketing, and Comms teams in a matrixed organization.
- Excellent communicator and collaborator, with strong stakeholder management and influence skills across business, policy, product, and GTM audiences.
- Experience managing teams, agencies, vendors, and regional or local partners in India preferred.
Preferred qualifications
- Experience marketing AI, developer, or highly technical products.
- Familiarity with regulated industries or trust-sensitive enterprise environments.
- Prior experience leading India, South Asia, regional, or global marketing scopes.
Benefits and support
- Compensation and benefits are detailed in the job posting
About OpenAI
OpenAI is an AI research and deployment organization dedicated to developing safe and beneficial general-purpose artificial intelligence. The company creates breakthrough generative AI models like ChatGPT and the GPT series, aiming to ensure artificial intelligence broadly benefits all of humanity.
- Industry
- Artificial Intelligence
- Company size
- 5001-10000 employees
- Founded
- December 8, 2015
- Location
- San Francisco, California, USA
- Funding stage
- Public Company
Funding
Public Company · $190B raised
- 2026-03-31Series F$122B
- 2025-03-31Series F$40B
- 2024-10-02Series E$6.6B
- 2023-01-23Corporate Round$10B
- 2019-07-22Corporate Round$1B
Leadership
Chief Executive Officer and Co-Founder
President and Co-Founder
Chief Financial Officer
Chief Scientist
Chief Strategy Officer
Recent coverage
TechCrunch
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The New York Times
OpenAI adds immediate intervention options after model agent incidents2026-10-06
Computing
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OpenAI Blog
OpenAI announces GPT-6 Sol and major developer updates at DevDay 20262026-09-29